insert blog title here
The other day I was reading the new online edition of Transworld Skateboarding (one of many magazines I subscribe to). It was their "Who's Next?" issue and had lots of great photos in it. It's kind of frustrating to try to follow along with some of their sequential photos, because some are left to right for each row; some are clockwise, starting upper left; some clockwise, beginning upper right; and some go across, down, across, down, switching sides at the end of each row. When zooming in to see details of some of these rad tricks, it gets frustrating if you are zooming and moving to a part of the sequence that's out of sequence. I longed for the print version. Now that I have it in my hands, I'm like, "Ahh, this is much better."
I imagine that many others are like me, and that print magazines will never die.
Speaking of magazines, our digital/online edition just got a cool new upgrade. It's using a new "pluginless" browser, which means new visitors don't have to download some java applet to view the magazine. It also has the capability of displaying flash in the pages, meaning the online edition can be animated. It can come alive, but don't worry: it won't become a monster, leap out of your moniter and harm you. I promise.
I am in serious talks with my printer about getting rid of the polybagging (which used to house inserts like CD samplers on a regular basis, which we haven't done in, like, forever; and now serve to keep the magazine's thin pages and cover from tearing off in the mail). Well, the money saved in getting rid of the polybags and the polybagging process might be used to upgrade the paper stock -- from the current 60-pound grade paper to a thicker and heavier 80-pound. I hope the numbers show this to be a do-able situation. It'll be a fun exercise in improving the print ... at a time when other magazines are running from it (No Depression, CCM, and several others).
Tony Shore
David Bach
Randy Elrod
Nathan Doyle
Mike Kaply
Chad Olson
Tim Hallila
Brian McGovern
Todd Pannell
I'm sorry. Did I drop those?
Are those the nine people who actually read your blog? :)
Posted by: Michael Kaply at May 15, 2008 01:28 PMNo, these are the 9 on my subpeona list, for when I get dragged into court for the murder of that possum.
Posted by: Doug at May 16, 2008 05:20 PM