This retail chain is big. They used to be called "Baptist Bookstores," but I think they wisely chose a new name to appeal to the broader body of Christ, instead of just serving their own denomination. About three years ago this distributor stopped carrying HM Magazine. On the very day that I received the news that they were "dropping" our title, I got another email from a mainstream distributor. Lifeway was dropping us, which counted for 500 copies per issue. This new distributor was asking for 500 copies. It seemed like no coincidence -- that while one distributor (who, from all appearances, should have been on our side) was cancelling their distribution of HM, another one was beginning. It seemed like the old adage of "God closing a door, only to open a window."
It's been three years now. We're still being distributed by that other mainstream distro, but I'd sure love to have our magazine in the growing Lifeway chain again. To keep things positive, I'd love to encourage the readers of this blog to politely and gently ask their local Lifeway store to please carry HM Magazine. Perhaps if enough customers ask for it, they'll start carrying it.
Posted by Doug Van Pelt at November 5, 2007 06:24 AMI have shopped at Lifeway Bookstores for many years and have always found what I needed until this week. I was looking for Charisma Magazine and I went to Lifeway. I was surprised that the only Christian bookstore in my county did not carry it.
I know that it is considered a "Charismatic" magazine but a lot of Pentecostals & Charismatics shop at Lifeway.
Please consider stocking this magazine.
Thank you.
Brenda Hamilton
Posted by: Brenda Hamilton at January 5, 2008 11:47 AM